THE IT GIRL FORMAULA with Sophie and Brooklyn

Welcome to The It Girl Formula 💌
Are your clients bringing in inspo pics of Hailey Bieber, Sofia Richie or Tate McRae? Let us show you how to bring that energy to life, behind the chair and on your feed.
This is more than a technique class.

It’s an elevated education experience led by two salon directors, straight from the salon floor.

Inside:
✨ Lived-in blondes & rich brunette formulas
✨ Social content strategies to attract dream clients
✨ Unfiltered convos about growth, risk + the real journey of building a brand